Marco's culinary team studied regional techniques, evaluated ingredient profiles, and spent time touring and learning directly from New York City pizzerias, refining everything from dough structure to sauce composition through more than 50 rounds of testing. As part of this process, the team curated a private tour hosted by renowned pizza expert Scott Wiener of Scott's Pizza Tours, gaining firsthand insight into the history, craftsmanship, and defining characteristics of NY Style pizza. The result – as Scott's first bite confirmed – 'This is a New York slice.'
"Capturing the essence of a true NY Style pizza was our top priority," said Chef Kathleen Kennedy, Director of Culinary Innovation for Marco's Pizza. "From the structure of the dough to the brightness of the crushed tomatoes, every detail was thoughtfully developed to deliver that classic, foldable experience people expect from a New York pizzeria."
This introduction builds on Marco's continued investment in menu innovation, focusing on delivering best in class taste and quality with deliciously craveable pizzas and sides for great value. A perfect option to satisfy everyday pizza cravings or to please a crowd, this pizza offers the familiar flavors New York pizza that guests will love. From its hand-made dough to its carefully sourced ingredients, this new pizza reflects the brand's dedication to quality and consistency.
"NY Style pizza is iconic, with appeal that reaches far beyond its roots and synonymous with classic pizza craftsmanship," said Steve Kennedy, Chief Marketing Officer. "With this launch, we saw an opportunity to honor that experience and bring it to more people across the country. It reflects how we continue to innovate our menu—taking what people already love and delivering it with the quality, consistency, and convenience Marco's is known for."
Marco's enters 2026 with a continued focus on scalable growth and franchisee support, targeting 80+ new store openings, expansion into new territories, and ongoing development across both domestic and international markets. This momentum reflects the brand's broader strategy to strengthen its footprint through disciplined expansion while maintaining a commitment to high-quality offerings and operational systems that drive long-term expansion for franchisees and bring Marco's menu to more communities worldwide.
Marco's New York Style Pizza is available for a limited time at participating locations nationwide. Guests can order at marcos.com or through the Marco's app.